My name is Brandon Martinez, and I created Endangered Minds for one reason: to make the world a better place — starting with you.

Too many of us are chasing the wrong things. We get lost in superficial lifestyles — obsessed with fame, celebrities who don’t care about us, and material possessions that fade and get forgotten. We idolize the wrong people, and in the process, we lose ourselves.

Endangered Minds exists to flip the script. To remind you of what truly matters: being a father, a mother, a role model, a friend. Spending real time with family. Creating memories with the people who actually hold value in your life and creating new friends and relationships in the process.

That’s the wealth no one can take away. That’s the strength that enhances your mind and your life far more than any trend or superficial lifestyle ever could.

Every piece we create is a reminder to live with intention, meaning, and joy.

MENTAL GOODS

Every piece of apparel I design and screen print is created with that purpose in mind. I print everything myself, handling each piece with care and intention. These aren’t just clothes — they’re mental goods, built to keep your mind at peace and focused on what truly matters.

FROM OUR FAMILY TO YOURS

Endangered Minds is powered by me, my family, and my friends — and we consider you part of that family too. Because at the core of it all, true greatness is found in human connection. When you wear Endangered Minds, you’re not just wearing apparel. You’re carrying a reminder to live with intention, to lead with love, and to be the greatness this world needs.

COMMUNITY

We believe in the power of unity. That’s why each week, we spotlight families and individuals who embody what it means to have a quality mind. By sharing their stories, we aim to inspire the world to come together, do amazing things, and remind each other that true greatness still exists.

As Endangered Minds continues to grow, we’ll keep finding new ways to strengthen our community, uplift people, and create lasting impact in the world.